Faculty: BU Business School. This three-year Bachelor of Arts (with Honours) program provides a comprehensive understanding of key business functions and management principles with a significant focus on economics. It typically covers core business areas such as marketing, finance, human resource management, and strategy, integrated with economic principles, microeconomics, macroeconomics, econometrics, and their application to business decision-making. The program is offered by the BU Business School.

Career options in roles that require a strong understanding of both business and economics, such as business analyst, financial analyst, market analyst, management consultant, economist in business settings, and various management positions that benefit from economic insight. The work placement opportunities enhance graduate employability in these fields.

Bournemouth University offers state-of-the-art equipment across two modern campuses, providing a high-quality learning environment. A significant advantage is the provision of work placement opportunities for every undergraduate student, enhancing practical skills and career prospects in business and economics. The BU Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB), a globally recognized standard of excellence in business education.